Mission Statement Design and Redesign
What are Mission Statements?
Across the country, business planners, educational venues, and social organizations are now using the guiding principals embedded in a “mission statement” – a clear concise declarative message of “Who are we?” and “Where are we going?” Some see a mission statement as mandatory for your clear direction and success. Others suggest writing a mission statement becomes a meaningless few sentences collecting dust somewhere in your office, on your letterhead, and even on your electronic desktop/homepage. Is a mission statement necessary for personal and corporate/communal success in today's hostile business climate?
Do You Need A Mission Statement?
The answer depends on whether or not the mission statement you compose has significant meaning to you, is clearly definable for others, and is not just another corporate exercise in futility. A mission statement can guide your company/organization in the good times and bad, acting as a moral and corporate compass. It can help you make decisions aligning with your values and goals. At its core, it is a strong foundation to build upon. At its best, it provides guidance and meaning to the highest of endeavors.
Laurie Beth Jones (speaker and author of "The Path: Creating Your Mission Statement for Work and for Life") writes, "It is the key to finding your path in life and identifying the mission you choose to follow. Having a clearly articulated mission statement gives one a template of purpose that can be used to initiate, evaluate, and refine all of one's activities."
What Can Educational Engineers Do For You?
Educational Engineers can help you design your mission statement from the ground up OR redesign a working mission statement into a more powerful articulation of your TRUE goals. Your mission statement guides everything your company does with a single “voice”. Whether charting a course into unproven waters or simply reaffirming old programs and paradigms, your mission statement remains unwavering.
Four Benefits of EFFECTIVE Mission Statements
1. Benefit to leadership/employees – By articulating a clear, powerful mission statement, those day-to-day decision makers understand the course and compass headings set forth. There is no guesswork at critical moments; if an action/decision supports the mission, it is worthwhile. If it does not, it is a distraction at best. Learning to differentiate is critical but without a clear mission statement, it is also impossible at times to know where the organization is going or what action is needed to support it.
2. Benefit to membership/clientele – By having a clear mission, those benefitting from the product of the organization understand the value of their investment, whether financial, intellectual or simply time-invested. Knowing WHY one supports an organization is often the largest reason for remaining active or becoming more active. Otherwise why invest in an endeavor with an uncharted course or future?
3. Benefit to potential membership - As an individual, you have ongoing goals, a purpose for doing what you do and values that lead you through life. By formalizing these items into tangible black and white statements, a mission statement can answer in a single sentence “Do I want to be a part of this organization (personally or professionally)?” By articulating in words, plain and concise, what an organization stands for, a mission statement can eliminate doubt and resistance to involvement and draw new members into the ranks of those who would support the common vision.
4. Benefit to outward media/presence – An often overlooked but potentially “lifesaving” reason for a clearly defined mission statement is media clarity. The mission statement clarifies what is unique about your organization while also clearly stating the boundaries and scope. It DEFINES your roles, your direction and ultimately your purpose for those outside looking in. And when the media/public is clamoring for answers, a mission statement is THE foundation upon which everything rests safely.
By either examining your existing “mission” or creating one wholly from the ground up, Educational Engineers can help you firmly build a foundation upon which to set all other endeavors of your organization/corporations structures. With professional, outside, non-vested interests in creating YOUR success, together we can make a mission statement you can not only be proud of, but which becomes the pillars upon which stands the reason for your organization/company to exist, thrive and prosper.
Across the country, business planners, educational venues, and social organizations are now using the guiding principals embedded in a “mission statement” – a clear concise declarative message of “Who are we?” and “Where are we going?” Some see a mission statement as mandatory for your clear direction and success. Others suggest writing a mission statement becomes a meaningless few sentences collecting dust somewhere in your office, on your letterhead, and even on your electronic desktop/homepage. Is a mission statement necessary for personal and corporate/communal success in today's hostile business climate?
Do You Need A Mission Statement?
The answer depends on whether or not the mission statement you compose has significant meaning to you, is clearly definable for others, and is not just another corporate exercise in futility. A mission statement can guide your company/organization in the good times and bad, acting as a moral and corporate compass. It can help you make decisions aligning with your values and goals. At its core, it is a strong foundation to build upon. At its best, it provides guidance and meaning to the highest of endeavors.
Laurie Beth Jones (speaker and author of "The Path: Creating Your Mission Statement for Work and for Life") writes, "It is the key to finding your path in life and identifying the mission you choose to follow. Having a clearly articulated mission statement gives one a template of purpose that can be used to initiate, evaluate, and refine all of one's activities."
What Can Educational Engineers Do For You?
Educational Engineers can help you design your mission statement from the ground up OR redesign a working mission statement into a more powerful articulation of your TRUE goals. Your mission statement guides everything your company does with a single “voice”. Whether charting a course into unproven waters or simply reaffirming old programs and paradigms, your mission statement remains unwavering.
Four Benefits of EFFECTIVE Mission Statements
1. Benefit to leadership/employees – By articulating a clear, powerful mission statement, those day-to-day decision makers understand the course and compass headings set forth. There is no guesswork at critical moments; if an action/decision supports the mission, it is worthwhile. If it does not, it is a distraction at best. Learning to differentiate is critical but without a clear mission statement, it is also impossible at times to know where the organization is going or what action is needed to support it.
2. Benefit to membership/clientele – By having a clear mission, those benefitting from the product of the organization understand the value of their investment, whether financial, intellectual or simply time-invested. Knowing WHY one supports an organization is often the largest reason for remaining active or becoming more active. Otherwise why invest in an endeavor with an uncharted course or future?
3. Benefit to potential membership - As an individual, you have ongoing goals, a purpose for doing what you do and values that lead you through life. By formalizing these items into tangible black and white statements, a mission statement can answer in a single sentence “Do I want to be a part of this organization (personally or professionally)?” By articulating in words, plain and concise, what an organization stands for, a mission statement can eliminate doubt and resistance to involvement and draw new members into the ranks of those who would support the common vision.
4. Benefit to outward media/presence – An often overlooked but potentially “lifesaving” reason for a clearly defined mission statement is media clarity. The mission statement clarifies what is unique about your organization while also clearly stating the boundaries and scope. It DEFINES your roles, your direction and ultimately your purpose for those outside looking in. And when the media/public is clamoring for answers, a mission statement is THE foundation upon which everything rests safely.
By either examining your existing “mission” or creating one wholly from the ground up, Educational Engineers can help you firmly build a foundation upon which to set all other endeavors of your organization/corporations structures. With professional, outside, non-vested interests in creating YOUR success, together we can make a mission statement you can not only be proud of, but which becomes the pillars upon which stands the reason for your organization/company to exist, thrive and prosper.
Case in Point: Educational Engineers Mission Statement
Educational Engineers provides high-quality, relevant, and varied educational training and opportunities for the intellectual, cultural, and personal growth of all members of the community. Educational Engineers values its role as an personal source of insight, expertise and educational experience responding to the complex needs of those it serves.